Reason To Switch To Paper Tape

If you are using eco-friendly options to pack your products for shipping, you may wonder if the packing tape you use supports your vision. While you get cardboard postal boxes and biodegradable void-fill conveniently from any online or offline supplier, it is also worth asking for eco-friendly packing tape instead of traditional plastic tape.

Unfortunately, a lot of environmental disadvantages are tied to the use of plastic packing tape. Paper packing tape, on the other hand, is the best alternative to traditional plastic tape. This eco-friendly option helps secure your shipments in the same way as that traditional plastic tape but without causing harm to the environment.

What is wrong with plastic tape?

While plastic tape has been used for securing shipments for years, it doesn’t come without its environmental disadvantages. That is why modern-day consumers and businesses have started favoring less than before.

Most plastic tape is non-recyclable. Not separating it from recyclable packaging materials can interfere with the entire recycling process. Many recycling plants cannot extract plastic tape from recyclable materials. As a result, the recycled material those plants produce suffers in quality.

Poor extraction of plastic from recyclable packaging materials results in an inefficient recycling procedure, so it is crucial to remove the plastic tape from paper or cardboard packaging.

Why is paper packing tape a better option?

You can consider using paper tape if you want to use an eco-friendly alternative to polyethylene or vinyl tape. It offers several advantages over the traditional plastic tape.

Here are some benefits of paper tape.

• You can use this tape with regular tape dispensers for an easy and simple application.
• This tape sticks to almost every surface, including your carton. It helps secure your shipments for transit.
• This tape is cheaper than plastic tape, meaning that you will be able to acquire environmental benefits without spending too much.
• The most impressive advantage of plastic packing tape is its tear-resistant properties. That makes this tape a durable packing option for shipments.
• This tape is manufactured using natural resources. That makes this tape a more attractive option for securing cardboard boxes.
• You can also boost your brand with the help of paper packing tape. You can incorporate your logo, typography, or other design elements on packing tape to make your brand more recognizable.

Environmental benefits of paper packing tape

Kraft paper tape comes with numerous environmental benefits. Due to its ability to preserve the environment, Amazon has adopted this solution to replace plastic tape. The world’s biggest online retailer using this tape as an eco-friendly packing option is a good enough reason for other e-commerce setups to go for this solution.

Not only does this tape adhere well to all surfaces, but you also do not need to remove it from your cartons before sending them to recycling units. That means this tape doesn’t affect the efficiency of the recycling process when allowed to remain adhered to cardboard boxes and cartons. Paper packing tape is usually biodegradable, compostable, and completely recyclable.

The Perks of Discreet Packaging

Discreet forms of packaging is something that’s offered by a lot of retailers, in order to offer customers a chance to have better security, and privacy for their deliveries.  Unmarked boxes are one example, where only the recipient knows what’s in these, and they can be good for keeping things quiet, no matter how fast it goes through your supply chain. 

This is something that also gives companies a chance to list where it’s from, especially if you’re trying to avoid sharing what’s inside. there aren’t any branding or logos on the outside to show who sent this. 

Discreet Packaging for Everyday Items 

There are certain items you might want to get discreetly. Hygienic products, for instance, might be good. These containers conceal what’s inside the parcel, and usually comes in either remailer bag or postal box form. This means that nobody will be able to tell what’s within, or even see this during the process of delivery. 

Consumers also might want to see discreet packaging for other reasons. It’s worth noting that this is something that a small business should provide, or if this type of packaging material fits the requirements of customers. 

Some of these retailers do offer better discreet packaging on items that are given as gifts too, in order to not spoil surprises.   This can be something they buy during checkout and pay a little more to purchase the item. 

Industries that Use Discreet Packaging 

Many brands offer different discreet packaging, but some use this as a standard. 

Here, we’ll go over some of the unique areas where discreet packaging is a necessity. 

First, it’s adult products. Whether it’s for adult toys or lingerie, some customers may prefer to not have any extra attention given to their deliveries. Lovehoney, for instance, uses plain brown containers in order to give customers a little bit of privacy. 

This is good so that nobody else who sees these would know whether or not there’s something like that inside. 

The second option are high-value products. Discreet packaging is used for this, so that there’s no attention drawn to this item. 

For high-value items, there’s always a risk that they may end up at an incorrect address, and an opportunist may keep these items if you’re not careful. 

If you’re not aware of the packaging contents, then you may need to send them back to their return address. 

It also means that if the item is left on the doorstep, then there won’t be any possible attention drawn to them. 

Finally, there are medical products. For industries that contain sensitive information, they’ll want to do this for a few reasons.  Medical documents and medication are usually delivered in plain forms of packaging, not indicating the contents inside. Pharmacy people are responsible for maintaining confidentiality of medical information. Discreet shipping helps with this. 

A lot of pharmacies will offer this discreet and plain packaging as a standard. This allows for the items to be delivered with less chances of possible interception. 

Like with high-value items, there is always a risk of something being stolen when sent via the post, so a package is much safer when there’s discreet shipping. 

Discreet packaging is simple to understand. it avoids using windows, cellophane, and other plastics that are clear.  This is discrete form of packaging made of cardboard, and usually has all of the information that identifies the contents inside  the package as well. 

It’s simple, it’s effective, and it doesn’t require a lot to do this. so don’t be afraid to try it for your next packaging experience as well.

Ecommerce Packaging to boost unboxing experiences

We talk a lot about the unboxing experience, but when it comes to ecommerce, it’s even more important. Unboxing is basically the feeling of excitement that comes with the process of opening boxes.  It’s like when you’ve got a present, unwrapping it, and you get something fun and exciting. In the world of ecommerce, unboxing is literally just taking the products out, looking at them, and enjoying them, especially in the realm of social media. 

Ecommerce, along with online shopping, have made unboxing a very important part of the customer experience. Some have even begun to film opening up these packages. 

They usually involve a review done live for any of the items that you’ve gotten. This is something that’s recently spread out, turning customers and their excitement for getting the item into a real means to showcase testimonials.

This is also why unboxing is something that’s become almost viral.  Here, we’ll talk about the using of unboxing as a tool for marketing, and why it matters 

Unboxing as a Tool for Marketing 

The differences of interactions that happen when you use videos rather than other types of means has created a major change in the way commercial powers market products. Unboxing is a really powerful tool for marketing, and a lot of companies do use this to build brand awareness, and loyalty with customers too.

Of course, unboxing becoming memorable is a bit of a complex thing to do.  you want to make sure that you have the correct packaging to really boost and enhance your unboxing experience. You want to make sure that you desert this in order to hit the target you want to with customers. 

The Role of Packaging 

Packaging is also even better wen you try to use it for unboxing. They’re the first initial contact point that companies along with consumers utilize. This is why the packaging ecommerce brands use need to not just protect your products but show off all the best parts of your brand.

Boxes are literally the knocking that happens on the doors of customers. Then, through the design decisions that are there, you can then make a major difference with brand perception. Creating packaging that amazes the clients you have is the first initial step, especially when winning their support.

Unboxing as a word of mouth 

A lot of brands do have great success through designing amazing and revolutionary experiences for the unboxing aspects. Customers are even happier too than when they first began. 

When you share it, you’ll also be able to enhance the shopping experience for others. People will see the videos and the photos posted, prompting them to interact and buy the product that’s there. 

Word of mouth is something that influences the choice of purchases for followers, friends, relatives and the like, improving sales, and brand awareness too.

Remember that the best advertising is completed by satisfied customers, so you should try to enhance this with word of mouth. 

There are so many ways to enhance your unboxing experience, and from the box types that you have, to even the logos, stickers, and other additions that you have, you’ll be able to, with this, craft the best unboxing experience that you can get.

Make sure that you do have your unboxing experience lined up. As a brand, this can be a bit of a challenge to nail down, because you want to make sure that it’s the right experience that customers want. But through these tips, you’ll be able to craft and customize your brand, bringing some great results to this, in order to boost your presence.